Course

THE POSITIONING SYSTEM

By KnowLay

Master the art of positioning your lash studio for success. Gain essential skills to attract clients, enhance your brand, and boost profits in the beauty industry.

Syllabus

Curriculum

27 chapters27 lessons2h 40m

    • What Positioning Actually IsVideo6m
    • The Muddy MiddleVideo6m
    • Pick an EndVideo6m
    • Know Your True CompetitorVideo6m
    • The Positioning MapVideo6m
    • Own One CategoryVideo6m
    • Lash Studio Positioning System. Find Your EdgeVideo6m
    • Position Around One PersonVideo6m
    • Your SignatureVideo6m
    • Sell the FeelingVideo6m
    • Stand for SomethingVideo6m
    • Price Is a SignalVideo6m
    • One sentence. Your entire compassVideo6m
    • Own Your WordsVideo6m
    • The Eyes Decide FirstVideo6m
    • Make It BelievableVideo6m
    • Repetition WinsVideo7m
    • Own One WordVideo6m
    • RepositioningVideo7m
    • Defending Your PositionVideo6m
    • Seven Traps to AvoidVideo6m
    • Test It Against RealityVideo6m
    • The RolloutVideo6m
    • Now Go and Become UnforgettableVideo6m
    • TestQuiz