Transform your lash studio into a sought-after brand. Build loyalty, trust, and lasting impressions that attract clients and elevate your pricing power.
Chapter 01 THE BRAND MARKETING SYSTEM 1 lesson · 6m Chapter 02 Not a Logo, but a Whole Meaning 1 lesson · 5m Chapter 03 Without a Brand, You Compete on Price 1 lesson · 6m Without a Brand, You Compete on Price Video 6m Chapter 04 A Brand Cut From Every Detail 1 lesson · 6m A Brand Cut From Every Detail Video 6m Chapter 05 You Shape the Brand, She Forms It 1 lesson · 6m You Shape the Brand, She Forms It Video 6m Chapter 06 The Face Your Brand Wears 1 lesson · 7m The Face Your Brand Wears Video 7m Chapter 07 What Your Studio Stands For 1 lesson · 5m What Your Studio Stands For Video 5m Chapter 08 A Character Clients Can Like 1 lesson · 7m A Character Clients Can Like Video 7m Chapter 09 Every Touchpoint Cuts a Facet 1 lesson · 6m Every Touchpoint Cuts a Facet Video 6m Chapter 10 The Same Brand, Every Time 1 lesson · 7m The Same Brand, Every Time Video 7m Chapter 11 Felt Before It Is Thought 1 lesson · 6m Felt Before It Is Thought Video 6m Chapter 12 You Sell a Feeling, Not Just a Service 1 lesson · 6m You Sell a Feeling, Not Just a Service Video 6m Chapter 13 A Brand Lifts What Your Work Is Worth 1 lesson · 5m A Brand Lifts What Your Work Is Worth Video 5m Chapter 14 A Strong Brand Keeps People 1 lesson · 7m A Strong Brand Keeps People Video 7m Chapter 15 Give Clients the Words to Sell You 1 lesson · 6m Give Clients the Words to Sell You Video 6m Chapter 16 The Courage to Be Particular 1 lesson · 6m The Courage to Be Particular Video 6m Chapter 17 Your Work Itself as Your Brand 1 lesson · 7m Your Work Itself as Your Brand Video 7m Chapter 18 Cut Patiently, Shine Durably 1 lesson · 6m Cut Patiently, Shine Durably Video 6m Chapter 19 Authenticity Is the Foundation 1 lesson · 6m Authenticity Is the Foundation Video 6m Chapter 20 The Living Heart of the Studio 1 lesson · 7m The Living Heart of the Studio Video 7m Chapter 21 Guard the Core, Refresh the Surface 1 lesson · 6m Guard the Core, Refresh the Surface Video 6m Chapter 22 Read the Signals of Its Strength 1 lesson · 6m Read the Signals of Its Strength Video 6m Chapter 23 The Predictable Ways a Brand Goes Wrong 1 lesson · 6m The Predictable Ways a Brand Goes Wrong Video 6m Chapter 24 Chosen, Trusted, Treasured 1 lesson · 6m Chosen, Trusted, Treasured Video 6m Chapter 25 Begin Cutting the Jewel This Week 1 lesson · 6m Begin Cutting the Jewel This Week Video 6m Chapter 26 Become the Jewel They Treasure 1 lesson · 6m Become the Jewel They Treasure Video 6m Chapter 27 Test 1 lesson