Course

TALKING TO EXISTING FRANCHISEES

By KnowLay

Enhance your skills in guiding clients through validation calls with franchisees to uncover authentic insights about franchise ownership.

Syllabus

Curriculum

27 chapters27 lessons2h 21m

    • Owners Reveal The Ground TruthVideo6m
    • Why Validation Calls Matter For ClientsVideo5m
    • Three Kinds Of Owners To CallVideo4m
    • Facilitate Calls, Do Not Promise OutcomesVideo7m
    • Prepare, Ask, Listen, And Stay ObjectiveVideo5m
    • Why Validation Calls Reveal Honest RealityVideo6m
    • Preparing Good Questions Before CallsVideo7m
    • Asking Owners About Franchisor SupportVideo4m
    • Asking Owners About Daily LifeVideo6m
    • Asking Owners About Their ChallengesVideo5m
    • Asking Owners About Overall SatisfactionVideo6m
    • Listening For Patterns Across OwnersVideo6m
    • Stay Calm And Objective Gathering FeedbackVideo5m
    • Prepared Call Versus Random ChatVideo5m
    • Judge By Many Voices, Not OneVideo6m
    • Myths And Risk Signals In Validation CallsVideo5m
    • Facilitate Calls, Then Refer To ProfessionalsVideo5m
    • Four Pillars Of Validation CallsVideo6m
    • Maya Makes Her Validation CallsVideo5m
    • Habits To Carry Forward On Validation CallsVideo5m
    • Validation Call ChecklistVideo5m
    • Facilitate Listening, Do Not Guarantee OutcomesVideo6m
    • Today In Review, Validation CallsVideo5m
    • Course Complete On Validation CallsVideo5m
    • TestQuiz